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What’s the market?

The market in which our Franchise Owner’s operate is worth in excess of £3 billion and the opportunities for Recognition Express franchisees are endless.

From name badges to signs; corporate clothing to promotional products; business gifts and staff awards to large full colour digital posters and even medals and trophies. What’s more, our products are multi-industry and cross client from small local charities to large international corporations.

Immediate opportunities

Walk around your local area and look at the opportunities that are everywhere. How many company or school signs are in need of repair or replacement? How many retail and service staff do not have name badges or uniforms? How many charities could offer lapel pins or button badges? Who has posters and large prints on display? Then there is our largest market for promotional products, for which every business has a potential need.

Massive potential

Once a Franchise Owner is established, the majority of their sales come from repeat business. The business of Recognition Express is dependant upon building long-term relationships, even friendships, with customers.

When you start with Recognition Express you immediately sign on to a professionally designed package of marketing activity including a 12-month centralised direct mail programme (CDMP) to build awareness of your business and the brand. You will also receive sales proposal templates, sales letter templates, an extensive range of samples, a wide selection of marketing literature and brochures, as well as a full programme of training. All this will enable you to instantly start building relationships with prospective customers, and all the above is included in your initial fee.

The product as a salesperson

In Recognition Express our products are our greatest salespeople. Quite simply our Franchise Owners receive more new business as a result of referrals and recommendations from companies such as British Airways, McDonalds, Jewson, Barclays and other blue chip companies than from any other source.

Our product range is vast and is constantly growing as we continue to source new ideas and new suppliers. With a regular multi million pound spend you benefit from our massive purchasing power. We buy from the most competitive international suppliers -the best available.

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